Kickstarting the VIVO Indian Premier League 2020 on a good note, Kings XI Punjab announced EbixCash as their title sponsor on Wednesday with the three-year association to mark the 12th edition of the league.

To mark this momentous occasion and unveil the official jersey, EbixCash CEO, Mr Robin Raina, was present along with Mr Satish Menon, CEO of Kings XI Punjab, Anil Kumble, the recently-appointed KXIP Director of Cricket Operations and Head Coach, and Arshad Nizam Shawl, Director and Co-founder of Alliance Advertising and Marketing.

"We are pleased to associate with EbixCash and welcome them as our title sponsors," Menon said. "The VIVO IPL 2020 is a fresh start for us, and we believe that it will be a mutually beneficial and fruitful journey for both brands."

EbixCash will be seen on the front of the KXIP's playing jersey for the next three seasons of the IPL.

"EbixCash is thrilled to partner with Kings XI Punjab for the upcoming season," said Robin Raina, Chairman, President and CEO Ebix. "We see Kings XI Punjab as one of the strongest teams in the Indian Premier League and their passion, commitment and lively Punjabi culture is commendable. This partnership will provide us with a unique opportunity to connect with the audience across India."

Anil Kumble, Director of Cricket Operations and Head Coach, Kings XI Punjab said, "I am looking forward to work with the fantastic mix of young and seasoned players in the squad. Coming back as a coach of a cricket team again, I hope to make a significant contribution in KXIP's journey ahead."